Mike Franke

UX | CX | Design | Video


I work with top organizations and teams to improve people’s experiences with their products.


To me, almost any problem can be solved with empathy, communication, and collaboration.

I've worked with -

Novo Nordisk, GSK, Merck, Marvel, Showtime, The US Army, and MTV.

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Resumé
Case Study - Getting completion rates to 96%
Users were dropping off and not completing a critical insurance lookup. We increased our Completion Rate to 96%.
Case Study - HELP! We're losing users, metrics and money!
A Fortune 500 Company's App was losing users and data.. We dove into the "why" and came up with a plan to increase engagement.
Published Article - "How to improve UX by removing yourself"
Sharing my UX experiences on Medium's Bootcamp platform
Case Study - Nostalgia is a powerful driver
I took an old client, NECA (National Entertainment Collectibles Association), and used Personas, Market Research and UX Analysis to reimagine their website in order to drive more business.
Video Work
My experience with video has made me a stronger UX-er
Other Work
A few more surprises in here...